The most persuasive way of communicating the value of design is by measuring its true effectiveness.

The DBA Design Effectiveness Awards provide powerful evidence of design's ability to influence business success. The winners prove that an investment in design is an investment in the future of a business.

The awards are open to all, across sectors and disciplines worldwide. Entries are jointly submitted by the agency, or in-house design team delivering the work and the commissioning client.

Rigorously judged by business leaders in three rounds of judging, the awards are evidence-based, the impact of design measured and verified.

A win represents independent and authoritative recognition of the value of your work. It will demonstrate your ability to create competitive advantage through design and deliver a multitude of benefits to your business and team.



Smoothly does it

Diageo, Bompass & Parr, Dolmen and Design Bridge scooped the 2020 Grand Prix award with the Guinness Hero Harp.

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What makes a winner?

Take a glimpse into some winning formulas and get inspired to prepare your award submissions.

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Go for the win

Enter this year's DBA Design Effectiveness Awards. Download the 2021 entry pack and complete your submission by 27 November 2020.

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About the awards

Established in 1989, the DBA Design Effectiveness Awards celebrate and champion the integral role design plays in transforming businesses, improving societies and enhancing people’s lives.

Top of the League 2020

Download entry pack