DATA DRIVEN. EVIDENCE BASED. EFFECTIVE DESIGN.

The most persuasive way of communicating the value of design is by measuring its true effectiveness.

The DBA Design Effectiveness Awards provide powerful evidence of design's ability to influence business success. The winners prove that an investment in design is an investment in the future of a business.

The awards are open to all, across sectors and disciplines worldwide. Entries are jointly submitted by the agency, or in-house design team delivering the work and the commissioning client.

Rigorously judged by business leaders in three rounds of judging, the awards are evidence-based, the impact of design measured and verified.

A win represents independent and authoritative recognition of the value of your work. It will demonstrate your ability to create competitive advantage through design and deliver a multitude of benefits to your business and team.

 

Featured

2021 shortlist announced

This year’s shortlist powerfully demonstrates the integral role design plays in transforming businesses, improving societies and enhancing people’s lives. Find out who the 2021 winners are and how to book for the online ceremony to find out who's won Bronze, Silver, Gold or the coveted Grand Prix on 15 June.

Read more

What makes a winner?

Take a glimpse into some winning formulas and get inspired to prepare your award submissions for the 2022 DBA Design Effectiveness Awards.

Read more

Championing effective design

The DBA supports its members in articulating the value of design, whether that be financial, behavioural, societal or environmental.

Read more

About the awards

Established in 1989, the DBA Design Effectiveness Awards celebrate and champion the integral role design plays in transforming businesses, improving societies and enhancing people’s lives.

Top of the League 2020

Find out about the DBA