M Worldwide

Icelandic retailer, Husasmidjan saw customer satisfaction increase by reinventing the DIY shopping experience with its new, scalable store design. 

In Iceland’s competitive DIY retail market, the new store format is inspiring customers to take on projects. M Worldwide looked at every facet of the customer experience to develop the new retail strategy and scalable store design for Husasmidjan, which was defined as ‘The Solutions Store’.  

Kirana and Kiryana stores are the backbone of the grocery retail industry in India and Pakistan, where there are millions of outlets.  

Metro wanted to develop the Kirana/Kiryana franchisee model as part of a global strategy to ‘elevate’ their convenience store format experience, and in turn improve Metro’s Cash & Carry sales. The existing outlets are often basic and cluttered, and convincing franchisees to invest their own money into the physical improvement of the stores would require a design which could deliver a strong financial return.  

Placemaking design helped change perceptions of Selfoss and the town now has the fastest growing community in Iceland.  

Selfoss’ downtown area was in decline and needed a viable town centre. Its future had been the source of debate for decades, but it wasn’t until developer Sigtún Thróunarfélag worked with the local community and a range of experts, that a unique and differentiated place was created.  

In reimagining its flagship at Argyle Street in Glasgow, Bank of Scotland redefined the relevancy of physical branches within the local community, by demonstrating a stronger social purpose beyond transactional banking.

To deliver tangible value to customers and connect to local needs, Lloyds Banking Group collaborated with M Worldwide to create a new financial services experience at the Bank of Scotland flagship.

With the rise in online banking, retail bank branches need a dramatic reframing to remain relevant. That’s what Lloyds Bank has done with its Manchester flagship, as part of its long-term strategy.

The flagship’s ambitious new format is all about connections and networking, and provides an experience that combines face-to-face expertise with technology. It offers a host of special features to meet the needs of the local community and to ‘help Manchester to prosper’.

Despite reducing its flagship store’s footprint by 50%, Icelandic supermarket, Hagkaup, managed to increase EBIDTA by 53%, with a new layout design.

Although Hagkaup was the fourth most popular food retailer in Iceland, it faced a threat from increasing popularity of discount stores and Costco joining the Icelandic market in 2017. Shopper behaviour was also changing with people visiting the supermarket more often but buying fewer items in each trip.

The way we do our banking is changing and for banks to be relevant in today’s world they need to change with us. Lloyds Bank evolved their proposition with a design concept at their new branch in Clapham Junction.