The DBA Design Effectiveness Awards are judged through a rigorous, three-stage process by leading figures across multiple industries, carefully chosen for their understanding of how design can, and does, create change in business and society.

2020 judging panel - confirmed judges, more to be announced.

Clive Grinyer
Chairman of the Judges

Paul Fraser, Managing Director
3V Natural Foods

Paul Edwards, Head of Creative Design

Nigel Morris, Associate Director, Head of Visual Communications

Helen Normoyle, Marketing Director
Boots UK & Ireland

Matthew Barwell, Chief Marketing Officer

Philippe Picaud, Former Design Director

Steve Kearns, Managing Director
Cawston Press

Margaret Jobling, Centrica Group Chief Marketing Officer

Catherine Woolfe, Former Marketing & Strategy Director
Collect+ & Yodel

Monica Dalla Riva, Vice President Customer Experience and Design
Deutsche Telekom

Jeremy Lindley, Global Design Director

Cheryl Calverly, Chief Marketing Officer
eve sleep

Andrew Barraclough, Vice President of Design

Luke Mansfield, Chief Strategy Officer
Harley Davidson

Hans Daems, Group Public Affairs Officer
Hitachi Europe

Nanna Ulrich Gudum, Vice President of Design

Martin Dowson, Head of DesignOps & EcoSystems
Lloyds Banking Group

Richard Walzer, Principal Designer EMEA
Mars Wrigley

Dan Toon, Head of Design

Aneta Aslakhanova, Global Marketing Director
Newby Teas

Amanda Royston, Marketing Director
Pizza Express

Yilmaz Erceyes, Marketing Director, UK Business Unit
Premier Foods

Sigrid Brewka-Steeves, Head of Retail Design

Ben Branson, Founder & CEO

Olivia Salisbury, Group VP of Digital
T. Rowe Price

Paul Jones, Head of Store Design

David Knibbs, Director
The Tofoo Company

Julie Dixon, Head of Information, Design & Partnerships
Transport for London (TfL)

Keith Gulliver, Head of Marketing Transformation, Social Media & Content
TSB Bank

Bruce Daisley, VP EMEA

Siobhan Fitzpatrick, VP Digital & Distribution
Virgin Atlantic

Andres Lopez, Head of Design - Europe

Katie Swift, Global Brand Activation Director
Walgreens Boots Alliance

Guy Smith, Regional Design Director

Phil Gowland, Marketing Director

2020 Grand Prix judges - more to be announced

Tomasz Blawat, CEO
Carlsberg UK

Ewan Venters, CEO
Fortnum & Mason

James Cain OBE, Chief Executive
Harrogate Spring Water

Laura Citron, CEO
London & Partners

Mark Fairweather, CEO

Our 2019 Round 2 DBA Design Effectiveness Awards Judges discuss the rigorous and robust judging process of all entries.