Judges

Entries are judged by leading figures from design commissioning businesses – from global companies, through to start-up challenger brands, they understand how design can be used to create results. Our judges are design leaders working in the environments you work in and who understand the challenges associated with meeting and exceeding the brief to create meaningful change and growth. 

Entries are assessed through a rigorous three-stage process. You can rest assured your entry is fully and properly considered before a judgement is made.

Chair of the DBA Design Effectiveness Awards judging panel
Clive Grinyer, Head of Design & Experience at Primitive and Former Head of Service Design at the Royal College of Art

Judges confirmed to date (more to be announced) 

Chris Padain, VP, Global Head of Product Experience, Design and Packaging
Bayer Consumer Health

Richard Waters, Design Director
Brompton Bicycle

Steve Kearns, Managing Director
Cawston Press

Vuokko Aro, Chief Design Officer
Monzo Bank

Richard Walzer, Design Director, Breakthrough Innovation, Europe
PepsiCo

Lauren Pleydell-Pearce, Chief Creative Officer
PwC

Jos Harrison, Former Global Head of Brand Experience and Design
Reckitt

Olivia Salisbury, Former Group Vice President of Digital
T. Rowe Price

Anindya Sundar Das, Senior Director, Head of Global Service Design
Uber

Amr El Badry, Senior Global Brand Manager
Vodafone

Pernilla Johansson, VP and Head of Digital Experience Design
Volvo Group