Entries are judged by leading figures from design commissioning businesses – from global companies, through to start-up challenger brands, they understand how design can be used to create results. Our judges are design leaders working in the environments you work in and who understand the challenges associated with meeting and exceeding the brief to create meaningful change and growth.
Entries are assessed through a rigorous three-stage process. You can rest assured your entry is fully and properly considered before a judgement is made.
Chair of the DBA Design Effectiveness Awards judging panel
Clive Grinyer, Co-Founder, now+next, Author and Former Head of Service Design, Royal College of Art
Judges confirmed to date (more to be announced)
Matt Walton, Head of UX and User Centred Design
Aviva
Chris Padain, VP, Global Head of Product Experience, Design and Packaging
Bayer Consumer Health
Richard Waters, Design Director
Brompton Bicycle
Steve Kearns, Managing Director
Cawston Press
Tia McPhee, Global Brand and Partnerships Director
Financial Times
Simon Ritchie, Global Head of Experience Design
Haleon
Beth Gordon, Director of Brand Marketign and Communications
Independant Media
Anna Burrell, Group Head of Product Design, Research and Service Design
Independant Media
Vuokko Aro, Chief Design Officer
Monzo Bank
Richard Walzer, Design Director, Breakthrough Innovation, Europe
PepsiCo
Lauren Pleydell-Pearce, Chief Creative Officer
PwC
Jos Harrison, Former Global Head of Brand Experience and Design
Reckitt
Olivia Salisbury, Former Group Vice President of Digital
T. Rowe Price
Anindya Sundar Das, Senior Director, Head of Global Service Design
Uber
Amr El Badry, Senior Global Brand Manager
Vodafone
Pernilla Johansson, VP and Head of Digital Experience Design
Volvo Group