Agency:
Client:
Facing market challenges, Samworth Brothers took its branded food-to-go business back to the drawing board and smashed a retail sales value target of £7 million, with £12 million achieved in the year after relaunch.
Looking initially to redesign its brand Deli Bite’s packaging, Samworth’s partnership with Ape Creative led to new ways of looking at the market, opening-up opportunities for growth.