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By reflecting the personalised service offered in its art galleries, Castle Fine Art’s new customer-focused website has driven purchase conversion, growing ecommerce revenue 165% in only two years.
To support customers to purchase art directly online, Castle Fine Art and Thursday collaborated on the new website in 2018.
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Referrals to charity Newcastle Carers soared 73% due to a powerful campaign which raised awareness amongst young carers of the support they could access.
In Newcastle alone, there are nearly 2,000 young adults aged 16 to 25 in what can be a lonely and exhausting unpaid carer’s role. Many are unaware of the help they can access.
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In a tough launch-year disrupted by the coronavirus pandemic, Oxfam’s first ever superstore raised vital funds for the charity by attracting visitors and convincing them to spend more.
To generate income and connect with the next generation of shoppers, donors and volunteers, Oxfam collaborated with One Fine Day Design to create a supersized store format.
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A holistic approach to improving customer service through strategic thinking, service and environment design, delivered a demonstrable impact for Tesco Bank, its employees and customers.
To drive customer loyalty, Tesco Bank wanted to create an outstanding customer experience. It would be bucking the trend towards automated service, to add value to the customer experience through human interaction.
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Globe-Traveller opened a new factory near Warsaw to meet demand for its redesigned Voyager X campervan, and the business has increased its production potential threefold.
To build brand recognition and competitive advantage, motorhome business Globe-Traveller recognised the value of implementing a design-driven growth strategy. The initial step was to work with Ergodesign to redesign the business’ Voyager X campervan.
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Although birth rates had been steadily declining, Nûby UK’s steriliser range outperformed a bold 20% growth target, increasing volume sales 47% in the year after redesign.
Baby brand Nûby had ambitions to grow sales of its steriliser, despite a shrinking market in the UK. Briefing agency DECIDE to create a new packaging identity and design hierarchy for the product, Nûby wanted a design system which could be adapted across the new-born range and the brand’s wider portfolio.
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Driving brand recognition and findability at shelf, an impactful new Masterbrand and pack design reversed cheese brand Apetina’s fortunes. Revenue growth leapt when the new design hit the shelves and it took just over two weeks to return the design investment.
Arla had a bold vision to make Apetina the cooks’ white cheese of choice. But with the brand losing category share, they recognised the need to create more substantial brand recognition to increase purchase intent amongst new and existing consumers.
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Giving players and fans a purpose to rally behind, Anadolu Efes Spor Kulübü’s new identity and positioning kicked off a true transformation for the basketball club. In the season following the rebrand, stadium attendance rates rose 120% and Instagram engagement grew 173%.
Turkey’s oldest and most successful basketball club Anadolu Efes Spor Kulübü (AESK) had gone nine years without a league win. With ticket sales dwindling, the club collaborated with Brown & Co in 2018 to reposition, to reignite passion amongst fans and players.