Elmwood

Heineken’s Mexican icon, Tecate had a loyal following of customers, but they were predominately part of an older population. To grow as a brand, Tecate needed a redesign to grab the attention of aspirational 18 to 25-year-olds without alienating existing customers.

New yoghurt skyr became a £12.2million brand in only thirteen months enabling global dairy company Arla Foods to break into the competitive UK yoghurt category with serious success.

HOOQ may only have launched in 2015, but that hasn’t stopped it from becoming a key player in the video market. Despite a multitude of competitors, it became Asia’s largest premium video streaming service within its first year.

Donations to The Snowdon Award Scheme, which offers grants and bursaries to help students with disabilities access higher education, were stagnating amid low awareness and confusion over its purpose. In a competitive sector, the charity needed help to get its message across in a compelling way.

A new footwear brand aimed at young festival goers, required brand and packaging which would capture the playful nature of their product; encouraging purchase without the need for further marketing investment.

Buster’s investment in design has elevated it from obscurity to a serious category contender in the last decade. However, the UK plughole category was still dominated by mega brands and despite having four principal products, Buster was heavily reliant on one of these for 80% of sales. With the aim of creating a platform for sustained growth, a compelling brand proposition was required to persuade consumers to buy all of its products and offer further appeal to retailers.

Australia's number one muesli brand was facing increasingly tough market conditions, which resolved them to strengthen their position in the category by redesigning their packaging. The aim being to retain their market leadership position, as well as but also growing their value share of breakfast products.

Despite being the market leader, Nestlé's Acti-V brand was in decline and faced increased tough competition from imported brands, as well as its sister brand Dairy Farm, because consumers were unsure of its point of difference and why they should pay more for it. In the year between May 2012 and May 2013 Acti-V’s sales declined by -10%.

Lineham Farm Children’s Centre was set up in 1993 to offer under- privileged children the chance to experience activities such as mountain biking and climbing.

Lineham need £100,000 a year to run the farm and the brief was to develop fundraising ideas that would help them towards this target. And so the Eccup Beer Festival was created, offering fun for everyone and a chance to spread the word about the farm.

As former athletes, the founders of OTE (On The Edge) knew there was a better way of doing sports nutrition. Their aim was to deliver products that could give athletes the physical edge through superior nutrition and the mental edge through expert advice.